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Swedish software developer, NetEnt, is always looking for new ways to expand its horizons, and the latest approach from the popular provider is to make their first steps into the Danish market.The deal sees NetEnt’s live casino games, including Blackjack and Roulette games, being offered at Mr Green’s Denmark facing casino.This marks the first time that NetEnt’s live games, or indeed any NetEnt titles in general, will be made available to players in the country.
Reactions
Speaking of the agreement with Mr Green, Henrik Fagerlund, MD of NetEnt Malta, said:“We are proud to have launched our games in the Danish market and Mr Green is the perfect partner to do it with. Mr Green has a strong presence in Denmark and I’m certain that their players will enjoy our games and the features they bring.”CEO of Mr Green Ltd, Antoine Bonello, added:“Live Beyond Live has given us the opportunity to provide our customers with a unique live casino experience that is a cut above the rest. We have seen great traction in the markets where Live Beyond Live is being offered and it’s a natural step to extend this to the Danish Market. This will complement further our already strong proposition in this region, consolidating further our presence, almost a year after the MrGreen.dk launch in December 2017.”
New beginnings
It’s been a prolific year for NetEnt, not only have they released a plethora of exciting games, including slots based on television shows Narcos and Vikings, they also unveiled their virtual casino product at ICE this year.NetEnt have also improved their sports betting options thanks to a widget that allows players to make bets on sporting events while simultaneously playing live casino games.It would not be a surprise if the foray into the Danish market is not the last big step for NetEnt in 2018.