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PlayOJO Continues Commitment To ‘Fair Play’ In New £10M UK Ad

PlayOJO have launched a £10M UK Campaign ‘Thumbs Up OJO’ to promote fair play and fair treatment of it’s players, which offers no wagering requirements, no maximum or minimum withdrawals and cash back on ever bet placed either win or lose.

New Welcome Bonus

The new campaign will be bidding a fond farewell to Jerry the Alpaca, who fronted PlayOJO for the last few years, and say hello to ‘Thumbs Up OJO’, spreading the love as a true, fair play online casino can.In the Ad you see OJOers walking around the town with their thumbs up, looking rather chuffed as they are being treated fairly at PlayOJO, and this is how they feel, happy.There will also be a new welcome bonus for players, instead of offering ‘UP to 50 bonus spins on your first deposit’, they are now offering 50 free spins on any first deposit amount you wish to make, ensuring everybody gets all the free spins on offer, all wager free of course at PlayOJO.

‘Give Players Control Of Their Money’

Head Of Branding at PlayOJO Peter Bennett said,“ Our latest integrated campaign reinforces our core brand position that PlayOJO is the fair online casino with no wagering, where bonuses are paid in cash with no restrictions and by giving money back, we give players control of their money.“ We have pulled out all the stops with the campaign, bringing on board a highly successful director and established actor to really bring our messaging to life, creating a style of advertising that sets us apart from our competitors in a way that we hope will appeal to players in the UK.“ We are backing this campaign with significant media spend in order to continue to build our brand recognition to help achieve our ambition to become the UK’s most recognised online casino brand by 2021.” https://youtu.be/WthO8F0r4E0   

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