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Reach plc are the UK’s largest newspaper group selling over 620 million newspapers last year alone. Not only do they bring us news daily via various newspapers and online, in 2008 they launched the Mirror Brand’s online bingo platform, Mirror Bingo.
Relaunch With Jumpman
Previously Mirror Bingo partnered with industry suppliers Playtech and Cashcade, they are now relaunching the brand with the migration to Jumpman Gaming’s platform.Mirror Bingo are not the only brand to relaunch, in fact they are the third after Reach relaunched Star Wins and Express Wins recently after both brands closed in 2018.
New Offerings For Players
If you are familiar with brands operated by Jumpman Gaming, customers will have access to a huge amount of bingo, casino and slot games, along with daily and monthly promotions and trophies customers collect in exchange for free spins.Head of betting and gaming for Reach, Mark O’Donnell said,“ Jumpman are a young, agile and very successful business in the gaming market, and their approach to player experience, enjoyment and loyalty really impressed us. We’re delighted to launch Mirror Bingo with them, and also bring back old favourites Star Wins and Express Wins.”With Reach having such a huge audience of over 40m in print and online, this is a perfect platform to promote the relaunch of these brands along with social media and an affiliate program.Network Manager for Jumpman Gaming David Morris added,“ We are absolutely delighted to be working with Reach, one of Britain’s biggest, most successful newspaper groups. Just like us, they are dynamic and seize new opportunities in a constantly moving environment and have the customer at the heart of everything they do.”