NetEnt Expands Portfolio With New MAX Product Line

NetEnt is a software developer that has always tried to stay one step ahead of the curve, and they’ve done it again with the release of a brand-new product line.

Updated: 26 January 2024 By Becky Mosley

NetEnt is a software developer that has always tried to stay one step ahead of the curve, and they’ve done it again with the release of a brand-new product line.MAX games are intended to suit various types of player and allow operators to aim at a specific audience and directly cater to the needs of their players.NetEnt Expands Portfolio With New MAX Product Line

What are MAX games?

MAX games will be released as a double game, one for the general player, and one for MAX players, those who are looking for a high risk, high reward experience.The first game to be given the MAX treatment is BerryBURST, which will be released at the same time as BerryBURST MAX (August 23rd, 2018).This allows operators to offer either, or both versions of the game to cater for two completely different groups of players with one title.

Flexible games

Speaking of the release, NetEnt’s Chief Product Officer, Henrik Fagerlund, said:“It is important for us to diversify the volatility in our games as we know that our partners are demanding more flexible games catering to different player needs, and we are a supplier that listens to our customers and deliver quality.“We are certain that the MAX releases will add another dimension to our already hugely popular portfolio, and we are pleased to increase the standard of the gameplay experience for players.”BerryBURST MAX had its debut a couple of days ago at iGB Live Amsterdam, when popular online casino vlogger, Kim Hultman, streamed his first experience on the title.For the rest of us, however, the chance to try this game is still a little over a month away, and with the first MAX slot looking to offer the potential for huge wins, the month can’t go quick enough!

Becky Mosley
Editor-in-Chief at Compare Casino Sites

Rebecca (Becky) Mosley has been at the heart of the UK online gambling industry since 2008 — making her one of the most experienced voices in casino comparison. She is editor-in-chief at Compare Casino Sites and personally oversees every casino review published here.

Becky brings a genuine player-first perspective to everything on CCS. Her approach has always been the same: transparency, fair bonus terms, and responsible gambling above all else. She insists on the same standards from every operator listed on the site — if a casino's terms can't stand up to plain-English scrutiny, it doesn't earn a recommendation.

Over 17 years in the industry, Becky has built deep expertise across UK Gambling Commission licensing, slot game mechanics, bonus structures, and the constantly evolving regulatory landscape. She works directly with operators and software providers to keep every listing accurate, and reviews each casino's wagering requirements, withdrawal limits, and customer support before a single rating goes live.

Becky is a Companies House registered director.