The nation is about to ‘get in on the secret’ as the company behind Secret Slots has announced a new television advertising campaign for the site.This will be the first time London-based operator Tau Gaming has embarked on a television marketing campaign and fittingly they’ve chosen their first slots site to benefit from it.
First Product On TV
“Our plan was always to be on telly with our first product so we’re really bang on plan and it is very pleasing to be hitting the milestones we set ourselves,” said Jamie Walters, co-founder of Tau Gaming.“It’s the same content-led principle across our other products and we’re going to have a lot of good fun with that character through the marketing as we move forward,” he continued.While speaking of the campaign, Walters also hinted towards some exciting developments for the future: “We’re on course with our top line product roadmap in terms of getting new products out there on a frequent basis with the same kind of focus around mobile.”Koala Ltd, a production company established in 1999, created the television advert. The new advert is due to air on multiple UK television channels from September.
Dragonfish Platform
Secret Slots launched on the Dragonfish platform in March of this year and has so far proved to be a successful venture. The site currently offers over 200 games including Sugar Train, Shaman’s Dream and Rainbow Riches. Tau Gaming hopes its debut TV campaign will build on that success and boost the profile of the brand.