The online casino industry is arguably the most competitive in the world, and as a result, sites and companies are always looking for new ways to stand out amongst the mass of competitors that exist.Popular new online casino PlayOJO is clearly looking to do just this with a huge UK marketing push on the horizon, led by a series of adverts involving some big names.
Award-Winning Staff
The advert that PlayOJO is putting out across the UK was created by the 101 advertising agency and directed by the award-winning Chris Woods.The advert features Geoff Bell, who is well-known from his roles in films such as Kingsman: Secret Service.Bell play a PlayOJO employee who ultimately quits the company due to their habit of giving its players money back on every bet they make.After going live in early 2017, PlayOJO started doing just that, with real-money being paid back on every bet that players make, whether they win or lose their initial wager.
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The advert is likely to find instant popularity due to its excellent concept, and the very tempting offer it promotes, and Ohad Narkis, co-founder of PlayOJO, is also clearly delighted with it, saying:“Working with a brilliant, intelligent and creative company like 101 was a real pleasure.“There’s a real unique and creative approach at work that we believe will help the ad stand out in a crowded marketplace.“Importantly, though, we have become so used to seeing ads for online casinos where the offer seems too good to be true, and it usually is.“But this is a completely different kind of ad for a completely different kind of online casino, a better, fairer alternative to what’s currently out there.“The key message we wanted to communicate was that with PlayOJO there are no catches; what you see is absolutely what you get.”