A sure bet for at least a nomination if anybody ever launches a ‘least original name for an online casino site’, GoWin casino does not strike one with its originality on first glance.
However, in an online casino market where sites seem to keep creating more elaborate concepts, themes, and names to try and stand out, there is something about a no nonsense approach that is very refreshing, and is likely to appeal to the more serious player who may be tiring of the focus on fun and entertainment that so many sites have.
The problem with appealing to that particular market, is that you are normally targeting those who have been a part of the online casino playing community for the longest amount of time, and are therefore the most experienced, and, as a result, often the pickiest.
If you’re aiming at the professionals, you best be brining something special, so what does GoWin casino have to offer these, and any other players who may be tempted in by the lack of bells and whistles the site has?
Design and theme
GoWin casino takes a simple theme, carrying through with the no nonsense feel that is suggested by the name of the site.
That is not to say that this site doesn’t look good, there is perhaps a problem with online casino sites of thinking that loud, bright, and noisy automatically means good, and conversely, anything that takes a gentler approach can’t be as good. If there was ever a site that proved at these the latter of these assumptions wrong, it’s GoWin Casino (I could think of a fair few that defy the logic of the first assumption too).
The main colour utilised with the design work here is white, with little touches of blue and black dotted around the site, including in the logo, where the underlined word go looks like a smiling face, another pleasant and subtle addition.
There are four large thumbnails that will take you straight to four of the site’s most popular games, and a more games button if you would like to browse further with minimal effort, but the main purpose of the homepage at GoWin casino is information.
There is an explanation of pretty much everything you could ever need available on the GoWin homepage, instead of focusing on splashes of design, this is a site that instead focuses on ensuring its customers are fully informed, and that, again, is genuinely refreshing.
Powered by Nektan, you would be right to assume that that developer’s games are available in abundance here, but that isn’t all, you will also get titles from NetEnt, NextGen, and NYX Gaming, essentially all the top-quality providers that start with an N.
This is far from the widest array of software developer utilised by an online casino site, and being that GoWin is clearly trying to allow its games to speak for themselves, one would expect more here, and one simply does not get it.
There are some good games here, certainly enough for most people to find something they’ll like within the slots, and table and card games, but it just doesn’t feel like enough, especially not when a smorgasbord of other sites offer more gaming variety.
Because of this somewhat lackadaisical approach to providing games for their players, GoWin ends up in something of a unique position, in that it is a site that is very clearly designed to let its games speak for themselves, and not distract with over the top design themes, but when the games do speak, it’s deeply disappointing.
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